Pulwama: In Tahab hamlet of South Kashmir’s Pulwama district, the agricultural landscape is undergoing a remarkable transformation, all thanks to the cultivation of exotic vegetable crops like Russian Kale, Swiss Chard, Zucchini, and Lolo Rosa.
However, Pokchoi and Red Ruby have emerged as hot favorites among consumers. These crops have not only redefined the farming scenario but have also become a source of pride and economic prosperity for the local farming community.
Pokchoi, known for its vibrant yellow flowers reminiscent of mustard, was introduced to the region in 2021 by the Department of Agriculture, as stated by Farooq Ahmad Ganie, a progressive farmer from Tahab, who was one of the early adopters of exotic vegetables.
He mentioned that the crop quickly gained popularity and that this exotic broad-leaved vegetable can be grown throughout the year.
“Pokchoi takes 60 days to mature, and while it can be cultivated in open field conditions, growth is expedited in greenhouses,” he said, adding that it is vulnerable to cold conditions.
Sharing his experience, he explained that seeds are sown in January, saplings are transplanted in February, and harvest is done by March.
Remarkably, Farooq manages to achieve four crops a year, yielding up to 5 quintals of Pokchoi in just 10 marlas of land.
Farooq narrated that the crop has a high market demand and generates substantial revenue, selling at an average rate of 80 rupees per kilogram.
This newfound agricultural marvel has not only bolstered the income of local farmers but has also opened doors to various market sectors.
The vibrant Pokchoi leaves are adorning Srinagar and gracing the tables of hotels and restaurants as they are used in a variety of dishes, including vegetables, soups, and salads.
The crop has even attracted the attention of visitors from the country and abroad who appreciate its unique taste and the health benefits it offers.
In addition to Pokchoi, another crop known as Red Ruby has also made its mark.
Similar to Pokchoi, it takes around a month to mature, with harvests taking place after 40 days.
This crop generates significant revenue, averaging 100 rupees per kilogram.
Like Pokchoi, Red Ruby is sown in January, transplanted in February, and ready for harvest by March.
The farming community, particularly those with limited land resources, has embraced Red Ruby.
Farooq said that local farmers, including Tariq Ahmad of Wasoora, Ghulam Mohammad Mir of Nowpora, Bilal Ahmad and Reyaz Ahmad of Naira, and Fahmeeda of Tumlihaal village, are other pioneers in the cultivation of Pokchoi and Red Ruby.
The dedication and hard work of these farmers have contributed to the agricultural diversity of Pulwama.
