Maha Kumbh Unites the Nation

The on-going Maha Kumbh is emerging as the hallmark of India’s cultural excellence. The moment one enters the Prayagraj, it becomes clear that the atmosphere is filled with devotion and energy that engulfs everyone. The confluence of the Ganga, Yamuna and Saraswati has united the Indian nation in a way that nothing else can. People are arriving in lakhs every day to have a bath in the Holy confluence. This year the expanse of the Mela is far and wide. As the Uttar Pradesh Government has left no stone unturned to showcase every aspect of the Maha Kumbh besides there is an all out effort by all the organisations to create a life time experience for everyone. Be it the pilgrims or tourists visiting the Holy confluence at Prayagraj or those who intend to visit the Kumbh Nagri. What attracts the attention of the visitors to Prayagraj is the level of cleanliness despite the arrival of crores of pilgrims and devotees. There is no sign of garbage or stranded cows or other animals on the streets or the Tirath Kshetra. The presence of police stations and the medical facilities at various points in the sphere of influence of the Kumbh Mela is worth appreciating. Without any doubt Prayagraj has emerged as the perfect model worth emulating not only for the management of the religious congregations of big magnitude but it has set the new standards to introduce innovation to achieve zero error management. The usage of the Artificial Intelligence (AI) to minimise the crime rate, keep the vigil and manage law and order in the biggest religious congregation of the world has proved that India is capable of evolving new techniques suitable to the Indian techniques. The Rising Kashmir got the opportunity to interact with the organisers and witness the operations of the Uttar Pradesh Police and Administration at the ground zero. While interacting with the officials it was clear that all organs of the state are committed to establish a sustainable mechanism that will prove beneficial beyond the Maha Kumbh to provide services to the tourists while they visit the other destinations in the state. Taking advantage of the convergence of the crores of visitors, Uttar Pradesh Tourism implemented marketing strategies to identify the segments that it can derive from the mass arrival of the pilgrims. It has set up pandals in the Mela area to gauge the tourist response. Prayagraj has emerged as the national model that defines the national unity of India creating a socio-cultural space for the people to interact and participate in the national awakening. The Maha Kumbh 2025 has emerged as the best model that has united India. Not only that it has proved that people in India internalise the importance of culture for the socio-economic moorings by associating these with the civilizational undercurrents. It has proved that unity of India is the hostage of political demagoguery but it lies in the spiritual consciousness of the nation, preserved in the collective rituals and collective memory that has withstood the test of the times. Message from the Prayagraj is clear that India is a civilizational nation and its cultural domains are beyond the geographical boundaries that is why people from different cultures are converging at Prayagraj to participate in the Maha Kumbh with the zeal of spiritual seekers. Maha Kumbh 2025 is the insignia of the unity of India.