The successful conclusion of the G20 Tourism Group meeting in Srinagar marks a significant milestone for tourism in the region and signifies a step towards peace and development. This international event, the first since the abrogation of Article 370 in 2019, has not only showcased the natural beauty and warm hospitality of Kashmir but also demonstrated the growing confidence of the international community in the Union Territory (UT).
The G20 meeting witnessed the highest-ever participation compared to previous meetings, with representatives from all G20 countries attending alongside delegates from around a dozen other nations. The delegates were mesmerized by the picturesque landscape of Kashmir and praised the hospitality extended to them by the local people.
The decision to hold the G20 meeting in Kashmir has proved to be beneficial for the region. Local trade association heads believe that the event has conveyed a positive message about the region to foreign nations, inspiring confidence among potential foreign tourists. The UT administration, the Centre Government, and the people of Jammu and Kashmir deserve commendation for their efforts in making the event a resounding success.
The timing of this international gathering in Kashmir couldn’t be more opportune, as the region has been experiencing a positive shift in its tourism sector. In 2022, Jammu and Kashmir witnessed a record 18.8 million tourists, including a significant number of foreign visitors. This influx is a testament to the region’s potential as a thriving tourist destination.
The success of the G20 meeting has opened doors for the conduct of more such international events in the future, paving the way for Jammu and Kashmir to flourish as a hub for conferences and meetings. The UT’s administration is eager to tap into its tourism potential, including sustainable tourism, adventure tourism, film and eco-tourism, and aims to provide multiple opportunities for local youth.
Foreign investors are also eyeing the growing potential of the region. The High Commissioner of Singapore, Simon Wong, mentioned that Singapore continues to be the largest investor in India, with plans for further investments in various sectors in Jammu and Kashmir.
As the situation in the valley continues to improve, the successful conclusion of the G20 meeting indicates a promising future for the region. More crucial national and international meetings and conferences are likely to be held in Jammu and Kashmir, further contributing to its progress and development.
The G20 event has not only highlighted the tourism potential of the region but also showcased its rich cultural heritage. This unique opportunity to connect with the global community will undoubtedly bolster the image of Jammu and Kashmir and attract more visitors from around the world.
Overall, the successful G20 Tourism Group meeting in Srinagar has set the stage for greater opportunities and partnerships for the region, bringing optimism and hope for a peaceful and prosperous future in Jammu and Kashmir.
(Author is a lecturer, columnist, freelancer and blogger)
