PIB Jammu organizes workshop to promote Raj Bhasha

Jammu, Feb 21: For promoting Raj Basha (Hindi),
Press Information Bureau (PIB), Jammu, under the Ministry of Information and Broadcasting, on Friday organized a workshop focussing on the importance of Hindi in promoting national integration and enhancing effective communication.
The program was organised in collaboration with the Department of Official Languages, Jammu.
Director, Press Information Bureau (PIB), Jammu, Neha Jalali, in her address emphasized the essential role of Raj Basha, Hindi, in strengthening the interface between the government and citizens.
She said that Hindi is not just a language but a symbol of India’s cultural unity. She said that as the official language of India, it is essential that we ensure its usage across all levels of administration and public services.
She added that PIB, both at the national and regional level, plays an essential role in the effective use of Raj Bhasha to ensure that government communication reaches every citizen in the desired language.
Highlighting the critical need for promoting Hindi, the Director stressed that its adoption across digital platforms will sufficiently help in the growth of the language and lead to the greater participation of the general public.
In his address, Assistant Director, Department of Official Languages, Santosh Kumar, said that the promotion of Raj Bhasha is not only about preserving our cultural heritage but also about making government services accessible to all, regardless of regional or linguistic differences.
He also familiarized the participants with various provisions of the Official Languages Act, 1963. He urged the participants to issue general administrative orders, circulars, other reports and leave applications in Hindi on a regular basis.
He also encouraged them to learn typing through Unicode in view of the implementation of e-office in PIB’s regional and branch offices.
He suggested that the participants must enroll themselves in training programmes with the Department to gain proficiency in Hindi.
The workshop covered various aspects, including the role of Raj Basha in official communications, the promotion of Hindi in digital and media platforms and the importance of language training for government employees.
Discussions also focused on the need for language sensitivity and the implementation of bilingual communication strategies.
The Government of India (GoI) has launched various initiatives to promote Hindi, including the development of Kanthasth 2.0, which is a memory-based translation software that was developed by the Department of Official Languages.
The workshop was also attended by the Media and Communication Officer, Zakir Nazeer, and other staff members of the PIB, Jammu.