Media both print and electronic has been functioning amid various challenges in Jammu and Kashmir. The more than three decade long conflict that had an adverse impact on the lives and psyche of the people in Jammu and Kashmir in general and Kashmir in particular had a great impact on the functioning of the media. But this did not stop the media fraternity and journalists from performing their duties on ground zero to serve the people and the nation with objectivity. To maintain a balance and walk on the path of justice has driven the journalists in the difficult situation that kept Jammu and Kashmir away from development. Kashmir Media House overcame these challenges at the professional and social level to infuse a sense of journalism that is based on innovation; involving all the stakeholders for the betterment of the society and the nation. The editorial policy of the Rising Kashmir is based on social inclusion and upholding the national interest. So that a peaceful and vibrant society contributes at all levels. TheRising Kashmir has tried to give space to multiple themes on its pages when it comes to opinion making and narrative building. It created a new audience and encouraged the readers to be health conscious and develop a sense of good health. It addressed the women’s health issues that are usually considered taboo. It broke the ice and today the others are following the suit. When it comes to reflect the issues that need the consideration of the administration, the Rising Kashmir has been upright through its anchors and the editorials to enable the corridors of power to indulge in the redressal of the public issues. Not only that, the Rising Kashmir has a firm faith in the unity and integrity of India which it has upheld without compromise. It has not shied away in calling a spade a spade to walk the path of absolute professional journalism. The Rising Kashmir internalises its responsibility to protect the national interest in Jammu and Kashmir and that is it has analysed the situation that India faces in the Northern Frontier. It has analysed the challenges that India faces at the China and Pakistan front besides it has taken the subversives head on and challenged the fissiparous tendencies that are working to balkanise Indian unity. The editorial board at the Rising Kashmir brainstorms and delves at length on the emerging challenges and issues that confront the nation. At times our integrity and commitment has been challenged and mocked by the parachute experts and terms our analysis as breach of line arguing that the commentary on the issues of the national security import and the national issues is not our prerogative as we are a regional paper. People with such mindset need to be told that we are at the ground zero and have much needed in depth insight into the issues that important from the internal security perspective. We know our responsibility to awaken the Indian nation about the dangers of subversion that can lead to the national threat. We have a dedicated team of reporters,editors and national security experts who keep an eye on the multiple issues.So that we are able to be ahead of others to sensitise the readers about the contemporary issues and keep corridors of power informed.Thus making out contribution towards policy making in the interest of the people. We at the Rising Kashmir have integrated all forms of media be it print electronic or social media so that readers at all platforms are reached and kept informed about the issues. At the same time,being the upholders of the professional journalism we are of the firm opinion that there is no alternative to the print media when it comes to the serious journalism.A bibliophile relishes a well-designed and professionally edited print copy.That is why we always try to print the best crafted copy of the Rising Kashmir every morning for our valued readers. This year on the Republic Day,26th January, the Rising Kashmir family is overwhelmed as the Government of Jammu and Kashmir has conferred the Outstanding Media Person Award to Mr. Hafiz Ayaz Gani,Editor-in-Chief for making a significant contribution in the field of media. His name in the list of outstanding media persons gives motivation to the team of the Kashmir Media House that includes the Rising Kashmir,Sangarmal and Buland Kashmir to work with added vigour and vitality towards positive journalism that infuses a new hope of development and integral society.He has been leading the innovation and nurturing the talent with out of box approaches to uphold professionalism.Recognition of his leadership and ability to transform journalism in Kashmir with a visionary zeal has added a new chapter in the annals of journalism in Jammu and Kashmir.While the team Rising Kashmir is celebrating the Republic Day,our jubilation has increased exponentially with this recognition to achieve new horizons in upholding the interests of our readers.We put on record our gratefulness and thanks to the screening committee of the Jammu and Kashmir Government that has acknowledged our efforts to present the real Jammu and Kashmir before the nation and the world.