Rising KashmirRising KashmirRising Kashmir
  • Home
  • Top Stories
  • News
    • Kashmir
    • City
    • Jammu
    • Politics
  • Health
  • Anchor
  • Features
  • Interview
  • Video
Search

Archives

  • May 2025
  • April 2025
  • March 2025
  • February 2025
  • January 2025
  • December 2024
  • November 2024
  • October 2024
  • September 2024
  • August 2024
  • July 2024
  • June 2024
  • May 2024
  • April 2024
  • March 2024
  • February 2024
  • January 2024
  • December 2023
  • November 2023
  • October 2023
  • September 2023
  • August 2023
  • July 2023
  • June 2023
  • May 2023
  • April 2023
  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022

Categories

  • Anchor
  • Breaking
  • Business
  • City
  • Developing Story
  • Editorial
  • Education
  • Features
  • Health
  • Interview
  • Jammu
  • Jammu and Kashmir News
  • Kashmir
  • Kashmir Tourism
  • Kath Bath
  • National
  • Opinion
  • Politics
  • Sports
  • Technology
  • Top Stories
  • Trending
  • Uncategorized
  • Video
  • Viewpoint
  • World
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
Reading: J&K Govt approves Rs 39 Cr mega project to boost commercial floriculture
Share
Notification Show More
Font ResizerAa
Rising KashmirRising Kashmir
Font ResizerAa
  • Home
  • Top Stories
  • News
  • Health
  • Anchor
  • Features
  • Interview
  • Video
Search
  • Home
  • Top Stories
  • News
    • Kashmir
    • City
    • Jammu
    • Politics
  • Health
  • Anchor
  • Features
  • Interview
  • Video
Follow US
© 2024. All Rights Reserved.
Rising Kashmir > Blog > Developing Story > J&K Govt approves Rs 39 Cr mega project to boost commercial floriculture
Developing Story

J&K Govt approves Rs 39 Cr mega project to boost commercial floriculture

RK Online Desk
Last updated: January 26, 2023 4:13 pm
RK Online Desk
Published: January 26, 2023
Share
6 Min Read
SHARE

Jammu and Kashmir Government has approved a mega Rs 39-crore project with an avowed objective of exploring the huge floriculture potential keeping in view the varied agro-climate and ecological conditions in the Union Territory for giving boost to flower production.

 

“The project is expected to provide direct employment to 2000 besides creation of 330 new enterprises”, Atal Dulloo, Additional Chief Secretary, Agriculture Production Department said.

 

He said Jammu and Kashmir has long been known for its rich and diverse agri-ecozones, making it an ideal location for growth of a thriving floriculture industry. Abundantly endowed with natural wealth and scenic splendor, the UT is completely conducive for cultivation of a wide range of flowers. The aesthetic value of flowers, their increasing use in the social events and potential of generating more money are attracting prospective entrepreneurs towards floriculture industry.

 

Splendid gardens and parks in J&K are being enjoyed by the tourists from across the globe.

 

However, despite this potential, the sector has not been able to make a significant contribution to the horticulture economy in the region so far. The main reasons for this are the small number of growers and enterprises, lack of aggregation platforms and weak post-harvest and branding efforts. And, to fill up these gaps the J&K government recently approved this ambitious project to boost commercial floriculture in the region.

 

“The Indian floriculture industry has been shifting from traditional flowers to cut flowers for export purposes. India has a dynamic Rs 15,000 crore domestic floriculture sector which exported produce worth Rs. 771.41 crore in 2021-22. Moreover, commercial floriculture has higher potential per unit area than most of the field crops and is therefore a lucrative business”, he said.

 

“One of the key focuses of the project is cluster-based area expansion of small ornamental nurseries, which will help to increase output and productivity. The project shall undertake protected cultivation of cut flowers, aromatic plants, loose flowers, and bulbous ornamental crops, as well as annual flower seed production. The project also included technology upgrades for existing ornamental nurseries, building aggregation platforms and post-harvest interventions like on-farm distillation units, seed processing units, walk-in cold storage, transport, branding and marketing efforts.” he added.

 

 

The new project aims to address the challenges facing the floriculture industry in J&K through a number of latest technological interventions and strategies. The objectives of the project included increasing output from the pre-COVID levels of Rs 28 crore to around Rs. 85 crore per year in the next four years, supporting each production cluster with end-to-end value chain, post-harvest and processing facilities, branding, and market access, and capacity building of human resources for increasing employment in floriculture and allied sectors.

 

The project shall restore 2.25 hectare of area under cut flower production apart from adding 24 hectare of nursery area, creating four clusters (85ha) for lavender cultivation, increasing the area under loose flower production, and expanding the area under seed/bulb production. It also included exposure visits and trainings for stakeholders and business development and contract farming agreements with breeder and seed companies.

 

The project’s key outputs included upgrading 54 nursery units to high-tech operations, re-operationalizing 150 units, adding an additional 400 hectare of area under cultivation (total 587 ha), creating 330 new enterprises and training 2000 new growers in aromatic flower and bulb/seed production. It also aims to produce over 27 crore ornamental nursery plants and 4000 L of aromatic oils worth Rs 4.8 crore annually (from 5th year) and undertake skilling of 4000 growers in cluster mode. The total outlay of the project is Rs. 39.03 crore.

 

Overall, the new project represents a major step forward for the floriculture industry in J&K. With a focus on cluster-based area expansion, technology upgrades, post-harvest and marketing efforts, the project has the potential to help establish a sustainable and profitable floriculture industry in the region. It is hoped that this project will help to create new opportunities for growers and entrepreneurs, and will contribute to the overall economic development of J&K.

 

“Promotion of Commercial Floriculture in UT of J&K” is one among the 29 projects, which were approved by the Jammu and Kashmir administration after being recommended by the UT Level Apex Committee for holistic development of Agriculture and allied sectors in UT of J&K. The prestigious committee is being headed by Dr Mangala Rai, Former DG ICAR and has other luminaries in the field of Agriculture, Planning, Statistics & Administration like Ashok Dalwai, CEO NRAA, Dr. P. K Joshi, Secretary, NAAS, Dr. Prabhat Kumar, Horticulture Commissioner MOA & FW, Dr. H. S Gupta, Former Director, IARI, Atal Dulloo, Additional Chief Secretary, Agriculture Production Department apart from the Vice Chancellors of the twin Agriculture Universities of the UT.

 

 

Delhi court reserves order on bail plea of parliamentarian Engineer Rashid in terror funding case
After a day of disruptions and more suspensions, Parliament to reconvene for Winter Session today
Jk Polls :  Over 11.6% voter turnout recorded upto 9:00 am
Lt Governor conducts on-site inspection and reviews ongoing construction work of Transit Accommodation at Zewan
Efforts on to create inclusive, equitable society in Jammu And Kashmir: LG Sinha

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook Whatsapp Whatsapp Copy Link Print
Previous Article Air quality in Delhi set to deteriorate over next 2 days
Next Article Republic Day 2023: Ladakh’s tableau depicts cultural and spiritual heritage, rural tourism
Leave a Comment Leave a Comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

1MFollowersLike
262kFollowersFollow
InstagramFollow
234kSubscribersSubscribe
Google NewsFollow

Latest News

Amit Shah visits Poonch, distributes appointment letters to families of Pakistan Shelling victims
Developing Story
May 30, 2025
If Navy had acted in Operation Sindoor, Pakistan could have split into four parts: Rajnath Singh aboard INS Vikrant
Breaking National
May 30, 2025
“Praan jaaye par vachan na jaaye”: PM Modi says returned to Bihar after fulfilling promise to avenge Pahalgam attack
Breaking National
May 30, 2025
“Pakistan must return PoK to India,” says All-Party Delegation member Salman Khurshid
Breaking National
May 30, 2025

Recent Posts

  • Amit Shah visits Poonch, distributes appointment letters to families of Pakistan Shelling victims
  • If Navy had acted in Operation Sindoor, Pakistan could have split into four parts: Rajnath Singh aboard INS Vikrant
  • “Praan jaaye par vachan na jaaye”: PM Modi says returned to Bihar after fulfilling promise to avenge Pahalgam attack
  • “Pakistan must return PoK to India,” says All-Party Delegation member Salman Khurshid
  • India can no longer act on goodwill alone: Shashi Tharoor on Indus Treaty suspension

Recent Comments

  1. BASHIR AHMAD BHAT on Poor hotel accommodation, lack of medical facilities irk Kashmiri pilgrims in Saudi Arabia, video goes viral
  2. sree vishnu movies on Pahalgam attack shatters Kashmir’s film tourism revival
  3. SavePlus on AI and Behavioural Analytics in Gaming: Making the World of Gaming Better
  4. Parul on Govt acknowledges faulty streetlights on Narbal-Tangmarg road
  5. dr gora on Women Veterinarians and the Goal of Viksit Bharat

Contact Us

Flat No 7,Press Enclave, Srinagar, 190001
0194 2477887
9971795706
[email protected]
[email protected]

Quick Link

  • E-Paper
  • About Us
  • Contact Us

Top Categories

Stay Connected

1.06MLike
262.5kFollow
InstagramFollow
234.3kSubscribe
WhatsAppFollow
Rising KashmirRising Kashmir
Follow US
© 2025. All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?