Board of Control for Cricket in India (BCCI) secretary Jay Shah announced on Thursday that Viacom 18 has won the BCCI Media Rights in Television and Digital media, for the next five years.
He took to Twitter to make the announcement. Now, the home international matches of India will be shown on the channels/platform owned by Viacom 18.
“Congratulations @viacom18for winning the @BCCI Media Rights for both linear and digital for the next 5 years. India Cricket will continue to grow in both spaces as after @IPL, and @wplt20, we extend the partnership @BCCI Media Rights as well. Together we will continue to capture the imagination of cricket fans,” he tweeted. (ANI)