J&K ideal for cinema, CM assures filmmakers

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26 Apr 2026

Reaches out to South India’s film industry in Bengaluru

Bengaluru, Apr 25: Chief Minister Omar Abdullah on Friday interacted with filmmakers in Bengaluru, showcasing Jammu and Kashmir's scenic beauty and rich cultural heritage as an ideal destination for cinema, as a delegation of leading film producers and representatives of major production houses met him to explore opportunities for film production and collaboration.

The Chief Minister assured full support and a friendly, enabling environment for artists, reiterating the government's commitment to making filmmaking in Jammu and Kashmir easier and more accessible.

The interaction formed part of the Jammu and Kashmir Government's focused outreach in South India, aimed at building stronger connections with key stakeholders in the region's tourism and film industries. Recognising South India as a major hub of cinema, creativity, and outbound tourism, the initiative seeks to position J&K as a preferred destination for both filmmakers and travellers.

During the engagement, CM Abdullah highlighted J&K's unparalleled natural beauty, diverse landscapes, and rich cultural heritage, ranging from serene valleys and snow-clad mountains to vibrant traditions and local craftsmanship. He underlined recent policy measures introduced to facilitate film production in J&K, including streamlined permission processes, logistical support, and incentives for production houses.

Assuring full cooperation, the Chief Minister said the government is committed to providing a safe, supportive, and enabling environment for artists and filmmakers, adding that continuous engagement with the film fraternity will help address their requirements and strengthen collaboration.

Abdullah highlighted the role of cinema in boosting tourism, saying films shot in Jammu and Kashmir can significantly enhance its visibility and inspire travel, thereby generating economic opportunities for local communities.

The interaction was also attended by Advisor to the Chief Minister Nasir Aslam Wani, MLA Zadibal Tanvir Sadiq, Director Tourism Jammu Vikas Gupta, and other concerned officials.